A Brief History of the Air Jordan 3 Black Cement

A Brief History of the Air Jordan 3 Black Cement

By Drew Hammell It may only be February, but one of the most anticipated sneaker releases of 2018 is already here: the Air Jordan 3 Black Cement. The shoe is so popular, it has now released six times in 30 years (and no one is complaining). The BC3 has gone through some highs and lows…

Introducing ForceField™ Fresh Fridays!

Want to get some ForceField shoe cleaner and protector for free? We got you. We’re starting off 2018 with a new way for you to get your hands on ForceField shoe cleaner by doing what you already do, posting pics of your kicks to Instagram. Here’s the deal. Follow us on Instagram: @forcefieldfresh Tag us in…

adidas Yeezy Sneaker Cleaner - ForceField Shoe Cleaner
Premium Shoe Cleaning Kit Launch

Premium Shoe Cleaning Kit Launch

ForceField is proud to launch our new waterless Premium Shoe Cleaning Kit.   For years, shoe enthusiasts have cleaned their sneakers the same way: a multi-step process involving a bowl of water, soap, and a brush. As collections have grown, and sneaker materials have evolved, we noticed the need for a faster, more seamless process….

Q and A with our new brand manager

We sat down with our new brand manager and asked him to answer questions about sneakers, his history, and his plans for ForceField. ForceField: Before we get into your role at ForceField, tell us who you are and your involvement with sneakers. Will: I’ve been into shoes for 20+ years now. For me, it started…

Q and A with our new brand manager